Coors Light Summer Brew

Coors Light Summer Brew is a citrus radler released by MillerCoors that combines refreshing Coors Light beer with summer citrus flavor. The goal of this project was to create a package design that would excite Coors Light lovers and communicate a fun summer vibe.

Role
Designer

Team
Made at Landor

Type
Identity Design
Package Design

Year
2013 – 2014